When Will They Agree, Eco-friendly Paperless Tickets?
(July 25) The debate to use paperless tickets, or e-tickets, was one hot topic at this year’s Ticket Summit 2008 at the Venetian Resort Hotel Casino in Las Vegas.
The Ticket Summit Trade Show is the secondary ticket industry’s leading trade show and conference. Inevitably, one discussion targeted the issue of the tickets themselves.
Paperless tickets are an eco-friendly, new version of the electronic ticket. Soon, tickets will be delivered via cell phones. Several problems regarding this new technology are still being smoothed out.
A panel of executives addressed some of the merits and disadvantages of using hard vs. paperless tickets. While paperless tickets would definitely be the environmentally progressive way to go, hard tickets will never actually disappear forever. Some people without computers and cell phones or those who want a copy of their tickets as a souvenir ensure the continued use of hard tickets for the future.
While U.S. vendors continue the debate, the UK and European markets have soldiered on. According to Ticketnews, Commercial Director of the UK – based mobile ticketing company Trinity Mobile, Rob Clegg, says estimates project the number of paperless tickets delivered by 2011 to exceed 2.6 billion in Europe.
If the trend continues, soon more tickets in the U.S. will be sent out via cell phones.
The Ticket Summit Trade Show is the secondary ticket industry’s leading trade show and conference. Inevitably, one discussion targeted the issue of the tickets themselves.
Paperless tickets are an eco-friendly, new version of the electronic ticket. Soon, tickets will be delivered via cell phones. Several problems regarding this new technology are still being smoothed out.
A panel of executives addressed some of the merits and disadvantages of using hard vs. paperless tickets. While paperless tickets would definitely be the environmentally progressive way to go, hard tickets will never actually disappear forever. Some people without computers and cell phones or those who want a copy of their tickets as a souvenir ensure the continued use of hard tickets for the future.
While U.S. vendors continue the debate, the UK and European markets have soldiered on. According to Ticketnews, Commercial Director of the UK – based mobile ticketing company Trinity Mobile, Rob Clegg, says estimates project the number of paperless tickets delivered by 2011 to exceed 2.6 billion in Europe.
If the trend continues, soon more tickets in the U.S. will be sent out via cell phones.